After all, here in fast-food nation, a drive-thru dynasty and a red-hot booze category is a compelling combo meal. ARKANSAS, USA SONIC Drive-in is jumping on the hard seltzer craze and you can now enjoy the restaurant's famous flavored drinks in alcohol form . The Citrus Variety Pack features Cherry Limeade, Original Limeade, Classic Lemonade and Lemon Berry. Take advantage of this one-of-a-kind seltzer experience! Nestled in the vibrant Downtown LA Arts District, Truly LA contains everything from our small-batch flavor innovation lab to a concert venue where we host a myriad of events ranging from weekend artist markets to live music collaborations with our friends at Live Nation. SONIC Hard Seltzer products are packaged in Ardagh Metal Packaging (AMP) North America 12 oz. Each offering provides a modern and craveable take on fan-favorite beverage flavors. While the tots and Coney dogs have their fans, aficionados of the Sonic experience always come back for the beverages. The thought occurred to him on a socially distanced jog a few months prior. COOP Beverage Works is a wholly owned subsidiary of Oklahoma City-based craft brewery COOP Ale Works. This one is a big departure for Sonic, as they don't have any melon-flavored beverages in their restaurants. Rather than having watermelon as its primary flavor which dominates many American beverages in this category Sonics version is dominated by honeydew notes with subtle hints of watermelon playing off them to create harmony and intrigue. The latest product offering takes inspiration from SONIC Drive-In signature beverage flavorswith a hard seltzer twist. I like sweet and he doesnt. Sonic hard seltzers comes in a wide variety of flavors! True Sonic fans know that the chain's drink menu is at least as important as the food. We loved it, but if you like your fruit-flavored things to taste like real fruit, this isn't the seltzer for you. That's not a knock on it whatsoever; SunnyD is delicious, and drinking something that kind of has that flavor but also gives you a mild buzz is wonderful. The Oscars will air on ABC and can be streamed on ABC.com and the ABC app as well as Hulu + Live TV, YouTube TV, AT&T TV or FuboTV. Sonic Hard Seltzers, which were previously only sold in Oklahoma, are now . Boosted by changing tastes, emerging mainstream demand for perceived better for you beverages, and powerful cultural artifacts like Trevor Wallaces instant-classic Aint no laws when youre drinking Claws viral video/slogan nonpareil, hard seltzer went from unfairly slandered sorority slimmer to super-premium, all-demographic thirst quencher. Follow me on tik tok: https://www.tiktok.com/@cinestalker Follow me on instagram: https://www.instagram.co. If you play the word association game with 99 percent of Oklahomans and said cherry limeade, their first word would be Sonic. COOPs team had played the flavor-association game in homage to the hometown favorite, and now it was going gangbusters. And, of course, the branding and packaging require close collaboration with the chain: Directly prior to his interview with VinePair, Mossman was going back and forth with Springer about font usage and intellectual property parameters. Some people go to Sonic just for this combination of blue coconut syrup and Sprite that smells vaguely like sunscreen (in a good way). To learn more about SONIC Hard Seltzer and where to purchase product, visit sonichardseltzer.com. What you need to know about Sonic hard seltzers. Sonics Hard Seltzer Is Hot. By clicking Accept all cookies, you agree to the storing of cookies on your device and to the associated processing of personal data to enhance site navigation, analyse site usage, and assist in our marketing and performance efforts. Crawford Smith/Mashed. Combine all ingredients, except for the Lemon Berry SONIC Hard Seltzer, into a cocktail shaker and muddle the berries. The hard seltzers are each 100 calories with one gram of sugar and gluten-free with 5 percent ABV. We generously provided a few cases for us to test out all these delicious flavors so we could report back our results. (According to a 2021 Business Insider report, a full quarter of Sonics pandemic receipts came from its soft drink menu. I wonder how they measure up to the competition. They come in two variety packs, Tropical and Citrus. | VinePair, https://vinepair.com/articles/ask-bartender-secret-to-margarita/, wbs_cat Spirit, wbs_type Tequila, agave, blanco, lime, margarita, tequila. This is one of the best, if not the best, of the Sonic Seltzer bunch and definitely beats everything else in the tropical box. Limeade excels because it delivers a multifaceted lime experience, offering reasonably convincing facsimiles of the flavors of lime juice and lime zest. grown-up refresher with 5% ABV. 1/2 oz Simple Syrup. from 8 AM - 9 PM ET. Sonic Hard Seltzers are an exemplary contender in the crowded hard seltzer market, boasting a classic beverage profile and unique flavor options. To celebrate 2023 Interna Ardagh Metal Packaging S.A., 56, rue Charles Martel, L-2134 Luxembourg, LuxembourgR.C.S. The aftertaste of this one has a distinctive SweeTARTS edge to it that's not unpleasant. In 1953, the first model of the drive-in restaurant opened in Shawnee, Okla., originally named Top Hat. In this video I try the Sonic hard seltzer! The lack of sugar really hurts the Ocean Water seltzer, which has notes of savory coconut and sour citric acid with a mildly salty aftertaste. It is both sweeter and more sour than its brethren, with an assertiveness that may prove divisive. Sonics Limeade Hard Seltzer boasts a bold, sweet flavor unmistakably reminiscent of its citrus inspiration. I was SOOO excited to try them, I assumed they were so bad that they just kept it to OK. As thats where they were being made. Sleek cans. SONIC Drive-In has licensed its iconic name to COOP Ale Works to create a family of hard beverage products that includes SONIC Hard Seltzer, SONIC Hard Southern Sweet Tea and SONIC Hard Slush. This one is certainly better than the regular Lemonade seltzer, as it's not painfully sour. Rather, the strongest note is the elusive, slightly floral essence of ripe honeydew, something that's rarely captured in American beverages. But those are stunts. Licensing corporate brands to build out parallel commodity businesses targeted to mass consumers? Top Hat was already copyrighted, restricting the Oklahoma restaurants ability to expand. We ended up throwing away the rest of them. Previously only available in seven markets, brand fans and consumers across these states will have the opportunity to grab a pack of their new favored hard seltzer at select retailers in the upcoming weeks. You can update your preferences by clicking the "Cookie Policy" link at the bottom of any page on our website. Where do the calories come from? Just don't come to this seltzer expecting to be blown away by the essence of exotic guava, or you'll leave disappointed. Click to share on Facebook (Opens in new window), Click to share on Twitter (Opens in new window), Click to share on Pinterest (Opens in new window), Click to share on H2S Email (Opens in new window), Click to share on SMS (Opens in new window). Brand stewardship and licensing partnership was something that was in my set of experiences previously. Follow @birdstorc and @goldenwitchfire on Twitter and Instagram for daily updates!Feb.. According to Sonic's website, each flavor has 100 calories, one gram of added sugar, and one gram . Sonic continues to capitalize on this success by encouraging customers to join either Team Ocean Water or Team Cherry Limeade in promotional materials for their Hard Seltzer brand. In fact, demand for this flavour-packed hard seltzer has grown from a regional Oklahoma, U.S. launch in May 2021 of this year to now including availability in retail stores in Arizona, Arkansas, Kansas, Missouri, Nebraska and Texas. It would definitely be worth picking up as a standalone six-pack if you had the opportunity. Would you also like to leave us a comment? Sour fake orange dominates this seltzer, with pineapple playing a supporting role. Required fields are marked *. Environmental, Social and Governance (ESG), HVAC (Heating, Ventilation and Air-Conditioning), Machine Tools, Metalworking and Metallurgy, Aboriginal, First Nations & Native American, https://www.prnewswire.com/news-releases/hard-seltzer-market-size-worth-49-4-billion-by-2028-grand-view-research-inc-301438691.html. Score a FREE cheeseburger & more yummy deals with the SONIC app! (A little oasis in [customers] days, as Springer puts it.) The aesthetic change takes place alongside news that the brand will be expanding its distribution footprint into several new markets. OKLAHOMA CITY, Feb. 3, 2022 /PRNewswire/ --SONIC Hard Seltzer, a rising fan-favorite, announced the continued expansion of its eight hard seltzer offerings into new states: Alabama, Colorado, Connecticut, Georgia, Iowa, Idaho, Illinois, Indiana, Kentucky, Louisiana, Massachusetts, Michigan, Mississippi, Montana, North Carolina, New Mexico, Nevada, Ohio, Tennessee, Virginia, and West Virginia. Well, were on hand to help you with all the appropriate festive greetings. Yosemite National Parks first major rockfall of the year comes from El Capitan watch it in the dramatic video. Sonic stands out from the competition with an extensive beverage menu and various unique customizations. About Big 12 Conference The Big 12 Conference is comprised of 10 Universities - Baylor, Iowa State, Kansas, Kansas State, Oklahoma, Oklahoma State, TCU, Texas, Texas Tech and West Virginia. "Following the initial excitement for SONIC Hard Seltzer, we have accelerated product availability for customers who are brand fans or excited to try it for the first time," says Sean Mossman, President of COOP Ale Works, makers of SONIC Hard Seltzer. This beverage captures the nostalgia of childhood summer days with its tangy, punchy flavor. Your email address will not be published. With the popularity of the chain still growing, its no surprise that the recently launched Sonic Hard Seltzers are also a hit. But times have changed, and these days, for a regional craft brewery, its as good a place as any to stack your chips. The only things that set these seltzers apart from the competition are the Sonic branding and some unique flavor options. Search by zip code to find your favorite Sonic Hard Seltzer flavors in your city. The Tropical Variety Pack features Ocean Water, Melon Medley, Mango Guava and Orange Pineapple. Sipping this reveals no evidence at all of the raspberry flavor promised by the illustration on the can. SONIC is a tenured brand that spans more than 3,500 stores in 46 states with decades of brand recognition and iconic flavours, he says. Some states clearly have a greater appetite for the restaurant than others, though. This unique combination allows for a more complex taste that promises to keep consumers coming back for more! As Oklahomas top-selling craft brewer, COOP had been carefully stewarding its own brand for the last 13 years, and with popular Sonic-style hard seltzer flavors, Mossman had a ready-made conversation starter with a nationally known licensor whose offices were just a mile south of the brewery. "The choice toward cans was an easy one as this is the iconic package for the hard seltzer market," Daniel says. Its hard to win ongoing shelf placement for a non-gimmick brand extension, and to keep selling it after the initial buzz wears off is harder still. . When you put those three pieces in place, it does make these rocket launches easier to withstand, says COOPs president, referring to rolling out high-profile licensed beverages. As an Amazon Associate I earn from qualifying purchases. Hed been thinking about the line as a bolt-on to COOPs traditional beer portfolio, an effervescent ancillary revenue stream that would run in tandem with the core business. Quickly, a leader emerged among the four flavors: cherry limeade. Sonic Seltzers Melon Medley is an unrivaled tropical treat that stands out among the rest. With Sonics iconic branding and flavors ranging from Pineapple to Ocean Water for all taste preferences, this refreshing drink deserves its place among cold drinks on those hot days!